Back to Pfizer Projects

Back to Pfizer Projects

UI/UX Design Flow: 

Business+User Goal ---> Ideation --->UX Research  &Analysis ---> Wire-framing---> Usability Testing ---> Client Demo 

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UI/UX Design Flow: 

Business+User Goal ---> Ideation --->UX Research  &Analysis ---> Wire-framing---> Usability Testing ---> Client Demo 

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​

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    Back to Pfizer Projects

    Xeljanz Redesign Project: 

    Business+User Goal ---> Ideation --->UX Research  &Analysis ---> Wire-framing---> Usability Testing ---> Client Demo 

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    Xeljanz Redesign Project: 

     

    Below is the registration experience for the multi indication drug treatment Xeljanz. The registration experience was created for the Rheumatoid Arthritis, Psoriatic Arthritis, and Ulcerative Colitis patients so that they can get more information about the treatment. This combined experience will live on the web as well the mobile site. Below example shows just the mobile-first experience that was created.

     

    This project started off with mapping client needs. Followed by brainstorming, white-boarding, and ideation sessions. Followed by competitive analysis, gathering current site data, and applying the results to create a wholesome experience. Lastly, I created an Axure wireframe and prototype. We then wrote tasks and scenarios for the usability test. Currently, these stimuli's are in usability testing.

     

    Below: Screen capture of the Axure wireframe for the registration experience.

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    FireShot Capture 8 - ProductX_Mobile_Use
    FireShot Capture 10 - ProductX_Mobile_Us

    Right: Demo of the prototype for the registration experience

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    CONTACT
    WHERE TO FIND ME

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    sawantpooja0110@gmail.com

    301-747-8166

     

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